Ipsy’s Glam Bag Plus is Changing the Beauty Subscription Box Game

Ipsy’s Glam Bag Plus is Changing the Beauty Subscription Box Game

In a world full of product subscription services, it’s hard to know which ones are actually worth it and which ones just suck.

I have been subscribed to Ipsy for about three years. Yeah. Time somehow got away from me, and suddenly I realized I wasn’t getting much out of the service anymore. I don’t particularly like getting a makeup bag every single month. I feel like its a waste. I don’t need twelve mini makeup bags, and if you multiply that by 3 years, it becomes excessive. I’d be fine with them just sending me the samples in the iconic pink envelope. I also felt like I was getting a lot of the same stuff (even though I review my bag every month to update my interests), which means I had/have samples, and samples of products piling up not being used.

To be clear, I don’t dislike Ipsy in the least. In fact, I still think it’s one of the best beauty product subscriptions services out there. For $10 a month, you really can’t beat it.

However, the subscription box industry is still fairly new and one issue I think they’ll have is how to retain their customers. There are so many different options out there, and as a consumer, I like to sample a little bit of everything. I might subscribe to Birchbox for a few months, then hop on over to Play! by Sephora, and then to Target’s Beauty Box. Each company offers different products and benefits, so it’s nice to shop around and see which one is the best.

I’m going to be really honest, I wanted to cancel my Ipsy subscription. I had done a bit of research and was ready to try out a different beauty box when I got an email inviting me to try out their new Glam Bag Plus. For $25 a month, Ipsy will send you five full-sized products in a pink box (I feel like they should call it Glam Box Plus? No?) I decided to upgrade my subscription for the time being and see what this new service was all about.

I got my box over the weekend and was pleasantly surprised. My box included a vial of Go-To Face Hero oil, Il Makiage mascara, EAU THERMALE AVÈNE moisturizing mask, Yensa primer, and a Wander Beauty eye shadow palette. And they were all full-sized products, as promised.

Each product I received was definitely great quality. The Il Makiage mascara has so far been my favorite. I’m super picky about my mascara brush. I don’t even know how to explain what kind of mascara brush I prefer, I just know it when I see it. Well, lemme tell ya. This mascara brush is IT. It perfectly separates and elongates my lashes. None of that clumpy mess that we all know too well.

And the best part? The retail price. Actually, the retail prices of all of these products are the best part. Each product in the box retailed for roughly $25 each. So basically the entire box was worth around $100-125, and I got it for $25. Crazy, right?

I mean, the face mask retails for $34 regularly! What even!

So far, my experience with Ipsy Glam Bag (Box) Plus has been great. I’m definitely going to continue the subscription for a few months to see how the boxes progress. The only product I’ve really gotten a feel for is the mascara, but I’m planning on using the rest this coming week to update you all on the quality.

Have you tried Ipsy Glam Bag Plus? What is your experience? Is there another subscription service you have that you just LOVE?

Let me know in the comments!